Market research, an essential part of each modern business strategy, enables organizations to study how customers behave. It allows for forecasting trends that help make informed decisions to increase customer satisfaction and competitiveness. Meanwhile, thanks to the consistent development in artificial intelligence (AI) and big data analytics technologies, today's market … [Read more...] about The Future of Market Research: How AI and Big Data Are Transforming Consumer Insights
market research
The Role of Artificial Intelligence in Modern Investment Research
Automation-boosting virtual traders, stock screeners, and personal robotic advisors are no longer intriguing marvels of sci-fi romanticism. Instead, they will likely bless all investors and fund managers in the coming years. In the past, Accenture's banking technology vision 2017 report featured that more than 76% of bankers expected AI adoption across the banking, financial … [Read more...] about The Role of Artificial Intelligence in Modern Investment Research
Emerging Trends in Market Research for 2024
Chatbots increase survey response rates, while automation reduces the workload on market research (MR) professionals. Similar trends benefit researchers and clients during product reception forecasting and customized relationship management. This post will describe the top 6 emerging trends in market research for 2024.What is Market Research?Market research involves surveys and … [Read more...] about Emerging Trends in Market Research for 2024
DigiMarCon Pacific Northwest Digital Marketing
DigiMarCon Pacific Northwest 2022 is your chance to ... Experience a safe and intimate gathering with marketing leaders and professionals in a clean and hygienic environment. Hear from some of the most audacious and thought-provoking speakers in the digital marketing, media and advertising industry. Gain insight into emerging strategies, the latest innovative … [Read more...] about DigiMarCon Pacific Northwest Digital Marketing
Louisville Digital Marketing, Media & Advertising Conference
Louisville Digital Marketing, Media and Advertising Conference is your chance to ... Hear from some of the most audacious and thought-provoking speakers in the digital marketing, media and advertising industry. Gain insight into emerging strategies, the latest innovative technologies, and best practices to move your business to the next level. Network with thought … [Read more...] about Louisville Digital Marketing, Media & Advertising Conference
