One of the hottest trends in BI lately has been self-service data analysis. Most leading solutions are heavily marketed to business users with this tagline, promising fewer headaches and quicker insights than traditional BI. A recent survey conducted by Forbes and Qlik suggests that companies are enthusiastically agreeing with this reasoning. The surveys respondents … [Read more...] about The Rise of Self-Service Business Intelligence
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How to Use Big Data Effectively to Aid Corporate Training
Introducing big data into corporate training has been accelerating at unprecedented speeds. Right now, the applications are more centered around a few distinct areas such as compensation, recruiting and performance management. Nevertheless, not much has changed in terms of big data being within the learning and development field. Why Has Big Data Failed to Impact Corporate … [Read more...] about How to Use Big Data Effectively to Aid Corporate Training
How to Discover the Full Breadth of Customer Insight
Different businesses continue to use the term Customer Insight to mean different things. Even in our poll of over 100 customer insight leaders, only half of you considered data management or database marketing to be part of Customer Insight. The majority also had only research reporting into them, not analytics. Does that ring true with your role? Here's a definition of … [Read more...] about How to Discover the Full Breadth of Customer Insight
7 Benefits of Business Intelligence for SMEs
Business intelligence was usually associated with big corporate businesses, in times when this process required vast human resources and expensive software and tech. Today business intelligence is brought to maximum automation and there are dozens of cheap and free BI software alternatives. Following latest trends that make BI available to small and medium enterprises, in this … [Read more...] about 7 Benefits of Business Intelligence for SMEs
How to Create a Customer Insight Strategy
Too few companies have a Customer Strategy, let alone a Customer Insight (CI) Strategy. At least, thats my experience. In fact, many business strategies that Ive seen, which seek to pepper their presentation with customer language, if you look closer are really channel strategies or product strategies reflecting the current silos in that business. This is unfortunate, as most … [Read more...] about How to Create a Customer Insight Strategy
