The first thing to sort out when considering a data strategy is what types of data … The Power of Third-Party DataRead more
advertising
How To Make Data Pay You!
When I say pay, I am talking about over $3 billion this year alone. This is … How To Make Data Pay You!Read more
The Gaming Industry Turns To Big Data To Improve The Gaming Experience
There are more than two billion video game players in the world, and Electronic Arts, who … The Gaming Industry Turns To Big Data To Improve The Gaming ExperienceRead more
How Will Big Data Impact Advertising Video
French advertising company Publicis and American advertising company Omnicom have decided to merge in order to … How Will Big Data Impact Advertising
VideoRead more
A Paradigm Shift Awaits The Media And Entertainment Industry
The media and entertainment industry is awaiting a paradigm shift in the coming years. For many … A Paradigm Shift Awaits The Media And Entertainment IndustryRead more