As the year 2013 is almost over, it is good to have a look back at the investments made in Big Data startups from around the world, to the growing list of Big Data best practices that appeared. But what happened to the trends that I foresaw in 2013 and what will be the most important Big Data trends for 2014? A reflection on the 2013 Big Data trends Last year I noted that on … [Read more...] about Seven Big Data Trends for 2014
personalization
How Trust Could Drive Trillions of Dollars With Big Consumer Data
Without being aware of it, consumers create massive amounts of consumer data during their daily activities. This massive data deluge helps organisations to better understand their business and to better target those consumers with personalized offers, experiences and products. For both organisations and consumers it is important to be aware of when and where all that data is … [Read more...] about How Trust Could Drive Trillions of Dollars With Big Consumer Data
Three Innovative Ways How Big Data Will Improve the Healthcare Industry
The healthcare is rapidly becoming another digitized industry that will generate vast amounts of data that can be analysed. Taking into account that a fully sequenced human genome accounts for 100 gigabyte of raw data, it may be clear that the healthcare industry will generate vast amounts of data in the coming years. All that data can be analysed to create tailored medicines, … [Read more...] about Three Innovative Ways How Big Data Will Improve the Healthcare Industry
A Paradigm Shift Awaits The Media And Entertainment Industry
The media and entertainment industry is awaiting a paradigm shift in the coming years. For many years, this industry was about sending information/entertainment to readers / viewers / users at a moment they thought appropriate (think the TV channels). The broadcasting planning was made based on historical analyses and what the Chief Editor deemed best for the audience. With big … [Read more...] about A Paradigm Shift Awaits The Media And Entertainment Industry
