We can never underestimate the value of data to the success of any business. The increased use of big data leads generation and analytics has led to the development of new ways to track interactions between businesses and customers, provide higher quality products and services, boost revenue, and improve brand efficiency. But, perhaps one of the most important uses of data lies … [Read more...] about How Big Data Plays A Vital Role In Business Lead Generation
What is the most challenging aspect of marketing? Its conversions, correct? Identifying your potential customer, predicting their interest, engaging, and nurturing them for an ultimate buyout is not that easy. This is where Artificial Intelligence can help you analyze the customer pool, identify and segregate leads. Further, you can even nurture them using AI-based algorithms, … [Read more...] about How to Leverage Chatbots for Lead Nurturing and Conversions?
A lead generation campaign is crucial to the growth of any business. After all, you wouldn't be able to expand your brand without customers, so you need to generate as many prospects as possible across different sources. However, having a lead generation campaign doesn't always bring the best. Marketing managers still struggle with coming up with the right formula for … [Read more...] about 5 Data-Driven Ways to Supercharge Your Lead Generation Campaign
Are you struggling to reach your sales targets due to stiff competition and volatile consumer trends? Perhaps, it's time to embrace AI chatbot conversational marketing. Conversational marketing helps businesses provide their customers with a personalized shopping experience that was earlier possible only via in-person shopping. Better customer experience eventually translates … [Read more...] about AI Chatbot Conversational Marketing: How to Use It to Boost Your Sales
If you're not already taking advantage of AI-based technologies for marketing and managing your business, you're missing out. Today, more companies are leveraging AI to help improve engagement and overall customer experience. Over the last four years, the use of AI among enterprise businesses has increased by 270%, to the point that most customers handle most of their … [Read more...] about AI and Customer Experience: 5 Benefits of AI-Enhanced CX