Retailers are under tremendous pressure because of channel proliferation, fickle consumers, increasing price sensitivity and lack of brand loyalty. In order to attract new customers and retain existing ones, retailers must understand customer tastes, trends, buying patterns and tune merchandise assortments accordingly. Here are a few reasons why building a 'Customer Centric … [Read more...] about Sort it Out. The Need for Customer Centric Merchandising Assortments
insights
Top 5 Analytics trends in Fashion Retail
Technology has enriched the overall customer experience. As a result, todays leading fashion houses are looking at several ways to utilize emerging analytical technologies in fashion retail today. Lets look at some of the ways this is happening today. Digital Marketing and Social Media Analytics Digital marketing analytics expenses increased by 60% in 2015 as branding and … [Read more...] about Top 5 Analytics trends in Fashion Retail
How Artificial Intelligence Will Revolutionize the Insurance Industry
This is a short piece summarizing applications of AI in the insurance industry. A longer article on this vertical will be out in a few weeks. Artificial Intelligence (AI) is revolutionizing every industry, and insurance will be affected as well. As already stated in previous posts, AI today is perceived in three different ways: it is something that might answer all your … [Read more...] about How Artificial Intelligence Will Revolutionize the Insurance Industry
Machine Learning: Bridging the Gaps in IT Data Silos
In todays complex business world where many organizations operate in silos, data is plentiful and its challenging to get a big-picture view of the entire IT landscape how can enterprises better manage, analyze and interpret tremendous amounts of data? The next big thing in ITOA machine learning is providing a viable solution. Machine learning studies how to design algorithms … [Read more...] about Machine Learning: Bridging the Gaps in IT Data Silos
Don’t Let America Send Your Startup Home Broke
Silicon Valley is the epicenter of the startup world, but its also a valley of shattered startup dreams. Many international founders arrive with hopes of raising multiple rounds of funding and creating explosive growth, but most startups rarely make it. Silicon Valley has a unique culture that can be difficult to understand, not to mention the insane competition. The chances … [Read more...] about Don’t Let America Send Your Startup Home Broke