Compared to previous types of marketing, digital marketing is a data goldmine. Theres no 100% verifiable way to measure how many people read a newspaper ad, but Google Analytics can quickly tell you how many people visited each page on your website, how long they visited for, and so much more. In the realm of digital marketing, email marketing takes the lead as the most … [Read more...] about Email Marketing Data You Can’t Afford To Ignore
Drive Growth with Better Data – Tips for Small Businesses
Its the age of Big Data, digital shopping, social media, and mobile marketing. Companies of all sizes are diving into the online world to find new data, new opportunities and new ways to grow business. At the heart of good marketing is data. And when data drives your marketing, the average return on investment (ROI) is a whopping 224%! (VB Insight) Unfortunately, many small … [Read more...] about Drive Growth with Better Data – Tips for Small Businesses
