We are living in a digital era where Customer is the king. Many businesses have capitulated to this new realm and have started interacting with customers dynamically. Today the customers are free to navigate a merchant (eCommerce) website any way they fancy. Also, the merchant can display content and place offers dynamically based on how a given customer interacts with his … [Read more...] about Data Science 101: The Rise and Shine of Machine Learning
ecommerce
3 Ways Retailers Benefit From Big Data Analytics in the Cloud
You might be asking, If it works for Macys, Walmart and Kroger, will it work for me? What are my key benefits? Is it affordable? Deploying a robust retail analytics platform requires a data centre and software designed to pull information from myriad sourcessocial media, internal sales and accounting files, CRM, data from users accessing the company web properties and, one the … [Read more...] about 3 Ways Retailers Benefit From Big Data Analytics in the Cloud
5 Ways Big Data is Changing Retail and How we Shop and Sell
Big Data is making big waves within the world of retail, and for those that harness this tool there lies rich consumer pickings. However it seems that all too few a retailer can fail to grasp just what Big Data can deliver, so here we take an in-depth look at exactly what Big Data can mean for the retail world. Marketing has been completely revolutionised Today the shopper can … [Read more...] about 5 Ways Big Data is Changing Retail and How we Shop and Sell
5 Ways you can use Data Mining to gain Competitive Advantage for your Online Store
There are too many businesses today that are sitting on gold mines, namely their customer data. Customer data can provide tons of useful insights that can enable a business to: Build customer loyalty Unlock hidden avenues for profitability Reduce client agitation If youve been sitting on your customer data, here are five practical ways you can use it to build value for your … [Read more...] about 5 Ways you can use Data Mining to gain Competitive Advantage for your Online Store
Big Data at Walmart is All About Big Numbers; 40 Petabytes a Day!
Some time ago, I already wrote about how Walmart has made Big Data part of their DNA. Since I wrote that post about two years ago, Walmart has continued to expand their Big Data practices. Their objective is to know what every product in the world is, to know who every person in the world is and to have the ability to connect them together in transaction. Rather ambitious … [Read more...] about Big Data at Walmart is All About Big Numbers; 40 Petabytes a Day!
