#DMWF North America returns to New York for a must-see hybrid conference and exhibition bringing together the brightest minds in digital marketing. Join us at the New World Stages on 13-14 September 2022, for two days of top-level strategic content and digital marketing insights, networking, and discussions from the worlds most reputable brands. Plus, an additional virtual … [Read more...] about #DMWF North America – Digital Marketing World Forum
data-driven marketing
5 Ways to Improve Your Influencer Marketing ROI Using Data
Marketing through influencers affords brands unique advantages. Leveraging the platform and reach that these social media influencers have created for themselves allows businesses to reach out to a massive number of people in an affordable way. That is why this industry has rapidly skyrocketed to become a globally significant marketing form. According to Statista, the … [Read more...] about 5 Ways to Improve Your Influencer Marketing ROI Using Data
5 Secrets of Cloud Testing for Hedge Funds
The global hedge fund industry is expanding and growing faster than at any previous rate. To date, more than 16,000 hedge funds are running their business globally with an asset value of more than $3.6 trillion, according to Investopedia. The idea of virtualization and sharing computing resources across different systems and regions significantly lowers the capital cost and … [Read more...] about 5 Secrets of Cloud Testing for Hedge Funds
The Importance of Integrating Data Security and Marketing Strategies
There was a time when marketing was all about gut instinct and risk-taking. These days, however, big data empowers informed decision-making that can take your marketing from a shot in the dark to a carefully optimized sales engine. But getting there takes preparation and protection. Data security is essential when it comes to building effective marketing strategies. Once you … [Read more...] about The Importance of Integrating Data Security and Marketing Strategies
3 Ways to Successfully Leverage Big Data Analytics for Your Business
Big Data Analytics, in layperson terms, can be defined as the intricate task of untangling and examining the data accumulated from various sources (organizations, websites, etc.) in an attempt to discover patterns, trends, and correlations in the same. The insights derived can be extremely valuable for businesses as they can then make important growth decisions based on the … [Read more...] about 3 Ways to Successfully Leverage Big Data Analytics for Your Business
