The Customer Service Summit'is a by brands for brands meeting focused on bringing together an unrivalled list of in-house customer service leaders across Europe. You will learn how to advance customer support through AI, self-service, social customer care, multichannel integration, automation, empowered agents and more. Topics include: Customer Experience:'Align support … [Read more...] about The Customer Service and Experience Summit Europe
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Six Challenges of Big Data Analytics for Retail
Retail is one of the oldest platforms for a buyer to interact with a seller. Long before e-Commerce and m-Commerce hit it big, the retail industry relied on great product displays, competitive pricing and effective salesmanship to get the job done. With the growth of technology and its numerous flavours and avatars, the retail industry pulled in what it needed. Today, with … [Read more...] about Six Challenges of Big Data Analytics for Retail
3 Ways Big Data Will Transform Marketing In 2018
The Big Data Market has been anticipated to cross $203 Billion by 2020, and the progress so far goes in complete sync with the prediction. While the enterprise of today is struggling hard to cement a stature in these highly competitive setups, emerging technologies have finally earned their due and are being unlatched to their potential. Marketing has always been a flexible … [Read more...] about 3 Ways Big Data Will Transform Marketing In 2018
Big Data for Better Marketing or Better Data for Big Marketing?
Big data is not just a fad, it can make all the difference to make your marketing efforts meaningful and successful. To substantiate, big data analytics can increase a company's ROI to as much as $200 billion globally. Yet, a whopping 87% of marketers still believe that data is the most underutilized asset in their organization. Such huge amount of untapped data can contribute … [Read more...] about Big Data for Better Marketing or Better Data for Big Marketing?
8 Ways How Big Data Changes Marketing
Today's most successful companies and businesses depend on big data and analyse it to increase the quality of their customer experience. The information stored in the cloud, bookmarked URLs and new data streaming in every second from all over the world accumulate into what is referred to as big data. Business intelligence relies entirely on the analysis and interpretation of … [Read more...] about 8 Ways How Big Data Changes Marketing
