When technologists talk about artificial intelligence and customer experience in the same sentence, they're usually talking about bots. More specifically, pundits generally focus on how the mass deployment of support bots has seriously reduced CSat scores in nearly every major industry. Bots, however, employ a very simplistic and inexpensive form of AI programming that's far … [Read more...] about Much-maligned AI Technology can Actually Increase CSat Scores
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The Link Between Big Data and Fraud Prevention in the Financial Sector
Even though digital technologies have done a lot to improve our overall financial situation, and to provide people with better, more convenient access to a number of different services and resources, the sad reality of today is that technological advancements also tend to bring about increased levels of fraud. It's not hard to see why, either “ honest people aren't the only … [Read more...] about The Link Between Big Data and Fraud Prevention in the Financial Sector
The Marketing Trends You Can’t Ignore in 2019
Technology is developing at an exponential rate, at a pace that's much faster than humans can keep up. With the rollout of IoT (Internet of Things) and the growing use of automation across all areas of business, it's time to seriously review our marketing strategies. Here are some of the marketing trends that you cannot ignore in 2019. AI and the use of chatbots It's true that … [Read more...] about The Marketing Trends You Can’t Ignore in 2019
Customer Experience Management (CEM) in Telecoms World Summit 2019
Customer Experience Management (CEM) in Telecoms World Summit 2019'draws together highly-regarded expert speakers from across the ecosystem of telecommunications industry and solution providers to present to you the latest key trends and development in CEM, big data analytics and AI technologies and strategies. The highlights of the summit will be Case Studies and Perspectives … [Read more...] about Customer Experience Management (CEM) in Telecoms World Summit 2019
Maintaining Customer Relationships by Maintaining your Data
Imagine a world where you only ever met anybody once. Where every encounter lasted no longer than a few hours and no matter how well you got on with that person, you never spoke to them again. This would be a very sad world to live in. Now take this world and compare it to a business which only ever meets its customer once. No meaningful relationship is ever developed, there is … [Read more...] about Maintaining Customer Relationships by Maintaining your Data
