Theme: The way to mature Business Intelligence The field of Business Intelligence is in the middle of a transformation fase. The technical possibilities are rising with Big Data and Analytics but also the capabilities of people need to change in order to change from an information consumer to an information producer. The request of self service options within organisations … [Read more...] about 360 BI – The Business Intelligence conference 2017
big data strategy
Why a Single Customer View is Essential for Modern Marketing
The traditional customer journey has changed. With ever increasing innovations in technology, consumers now have access to an unprecedented array of channels and devices that give them control over exactly when and how they shop. As a result, influencing customer touchpoints and critical decisions along the path to purchase has become steadily more complex for … [Read more...] about Why a Single Customer View is Essential for Modern Marketing
Survey Shows Enterprises Struggling with Bad Data
Last week we announced the results of a survey of over 300 enterprise data professionals conducted by Dimensional Research and sponsored by StreamSets. We were trying to understand the markets state of play for managing their big data flows. What we discovered was that there is an alarming issue at hand: companies are struggling to detect and keep bad data out of their … [Read more...] about Survey Shows Enterprises Struggling with Bad Data
4 Ways Big Data is Altering the SEO Landscape
Big data is changing so many industries and SEO is in no way excluded from this. In fact, big data is making notable inroads in this industry. So, lets take a look at some of the ways its being used to optimise searches. Big Data Offers Deep SEO Insights Google and the other search engines focus on breaking apart content into quantifiable data. This makes it easier for a … [Read more...] about 4 Ways Big Data is Altering the SEO Landscape
Chief Data and Analytics Officer Forum- Public Sector
Corinium Global Intelligence is proud to announce the Chief Data and Analytical Officer Forum Public Sector event designed specifically to tackle the challenges and opportunities in the data space confronting government. The emergence of the data-driven economy necessitates that the public sector demonstrate leadership and act as an exemplar in harnessing the opportunities … [Read more...] about Chief Data and Analytics Officer Forum- Public Sector