The Entrepreneur's Guide for beginners and is a course created in collaboration with all Catalan public universities and EIT Health and aims to be the starting point for all those who want to improve their knowledge and skills in the world entrepreneurship. In this course you will be able to identify a business opportunity, develop the business model (and the steps to … [Read more...] about The entrepreneur’s guide for beginners
Entrepreneurship
Design Thinking for Innovation
Today innovation is everyone's business. Whether you are a manager in a global corporation, an entrepreneur starting up, in a government role, or a teacher in an elementary school, everyone is expected to get lean – to do better with less. And that is why we all need design thinking. At every level in every kind of organization, design thinking provides the tools you need … [Read more...] about Design Thinking for Innovation
From Likes to Leads: Interact with Customers Online
From Likes to Leads: Interact with Customers Online is the third of seven courses in the Google Digital Marketing & E-commerce Certificate. This course will help you develop social media marketing strategies. Social media is a key digital marketing channel for many businesses because of the large number of people who use social platforms to socialize, interact with … [Read more...] about From Likes to Leads: Interact with Customers Online
Developing An Entrepreneurial Mindset: First Step Towards Success
This course is the first in a series on starting a business. Though new venture creation is the focus of the specialization, this course is important for everyone.To create a successful business it is not only about what you do (technical execution), it is also about how you think. This course provides learners with insights to re-frame their thinking in order to maximize … [Read more...] about Developing An Entrepreneurial Mindset: First Step Towards Success
Business Model Innovation
Innovation goes beyond technology, products and processes. The new competitive landscape requires another, more holistic and strategic perspective, based on the concept of business models. This course gives you access to the Odyssey 3.14 approach, a pioneering framework that will help you invent or reinvent business models. This highly innovative approach has been developed by … [Read more...] about Business Model Innovation
