Big Data made a Big Difference in the biggest story of the year the US Presidential election. Although President-Elect Trump had pooh-poohed the impact of Big Data, he rallied a last minute expert team in the summer prior that just may have made the difference. Using digital targeting, the strategy collected information from online and offline sources to find potential voters. … [Read more...] about 5 Things You Need to Know about Big Data for 2017
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Why Gamification is the Friendly Scout of Big Data
In the past years, big data has changed the way organisations and societies are operated and managed. Insights from all kinds of structured and unstructured data sources help improve organisations in a variety of ways. However, big data is not the only trend that has a significant impact on how organisations operate. Another major trend at the moment is gamification. … [Read more...] about Why Gamification is the Friendly Scout of Big Data
6 Incredible Ways Small Businesses Can Use Big Data
Can big data provide similar opportunities for small businesses and retail traders the way it does for large corporations? This remains one of the most commonly asked questions amongst many venturing entrepreneurs. For decades, big companies like Google and Facebook have benefited from big data; and they still are! The fact that the giant companies have more self-generated data … [Read more...] about 6 Incredible Ways Small Businesses Can Use Big Data
Will 2017 Finally be the Year of Internet of Things? An Overview of IoT Predictions
Predictions like turron in Spain come back for Christmas. Good Bye 2016 We can say that 2016 was an even bigger year for Internet of Things, something that is not particularly special. The year brought good Internet of Things stories, and news, but we are far from reaching the expectations. If you want to know if the 2016 predictions were true or the authors make some … [Read more...] about Will 2017 Finally be the Year of Internet of Things? An Overview of IoT Predictions
7 Trends of the Internet of Things in 2017
IoT is one of the transformational trends that will shape the future of businesses in 2017 and beyond. Many firms see big opportunity in IoT uses and enterprises start to believe that IoT holds the promise to enhance customer relationships and drive business growth by improving quality, productivity, and reliability on one side, and on the other side reducing costs, risk, and … [Read more...] about 7 Trends of the Internet of Things in 2017
