Big data is not just about harvesting vast amounts of data but more about the different relationships you can start to see when you combine data. These insights derived from the data will help us make better, faster decisions for companies as well as for the wide social good. In this video from Telefonica Digital there experts from the field of big data talk about how they see … [Read more...] about Why Big Data Will Power The World
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How AOL Gets Value From Big Data – Video
AOL Brand Group CEO Susan Lyne discusses the benefits that user data has on their ability to reach a very targeted audience. Currently they are working on providing personalized homepages for visitors to AOL.com based on browser history of the visitor. In addition they combine 3rd party data with their own data and especially on their marketing part of their business to provide … [Read more...] about How AOL Gets Value From Big Data – Video
Morgan Stanley Understands How To Leverage Their Big Data
Morgan Stanley is an American global financial services firm, headquartered in New York City. Through its subsidiaries and affiliates they provide its products and services in 42 countries with more than 1300 offices. Customers include corporations, governments, financial institution and individuals. They have over $ 300 billion of assets under their care and they employ over … [Read more...] about Morgan Stanley Understands How To Leverage Their Big Data
4 Benefits For The Public Sector When Governments Start Using Big Data
Government services, or the public sector, are known for creating large volumes of data. Big data thus provides plenty opportunities for governments to save a lot of public money. According to the UK free market think thank Policy Exchange, the UK government could save up to 33 billion a year by using public Big Data more effectively. McKinsey has investigated that the … [Read more...] about 4 Benefits For The Public Sector When Governments Start Using Big Data
Big Data Meets Walt Disney’s Magical Approach
Walt Disney is one of the most admired companies in the world and annually, approximately 100 million visitors spend a lot of time in the Walt Disney parks around the world. These visitors could generate a lot of data and that is exactly what Walt Disney aims to achieve. Recently, they announced the introduction of the wireless-tracking wristband MagicBand. They aim to make the … [Read more...] about Big Data Meets Walt Disney’s Magical Approach
