What are the top 10 Big Data facts that you need to know about Big Data? What are the most important aspects of the Big Data hype that your organisation should be aware of when developing a Big Data strategy? BigData-Startups has the answer for you and has created a list of the most important Big Data facts that you cannot ignore in the coming years (in any order). Â If your … [Read more...] about 10 Big Data Facts That You Should Know
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Caesars Entertainment Trusts Big Data More Than Gambling
Caesars Entertainment, known from the numerous luxurious hotels and casinos in among others Las Vegas, has become a data-driven organisation where data drives decision-making. Due to the collection of massive amounts of data, Caesars is able to cultivate customer loyalty and surprise guests with free gifts after, for example, a bad day at the casino. Their data-driven strategy … [Read more...] about Caesars Entertainment Trusts Big Data More Than Gambling
Will Big Data Finally Turn CRM Into Something Truly Valuable?
Customer Relationship Management involves a companys interaction with current and future customers. It is a combination of all customer contact moments and it is used to provide a better customer service. CRM has always involved data, but most of it used to be structured data such as contact information, latest contacts, products bought etc. With the Big Data techniques it is … [Read more...] about Will Big Data Finally Turn CRM Into Something Truly Valuable?
The Internet of Things Will Drastically Change Our Future
It is projected that within a few years we will have to talk in Brontobytes when we discuss data coming from sensors. The Internet of Things, or Machine to Machine (M2M) communication, connects billions of devices with each other and thereby generates an unfathomable amount of data. In 2020, 40% of all data in the world will be M2M data. This data of course has to be processed, … [Read more...] about The Internet of Things Will Drastically Change Our Future
Improving Organisational and National Security With Big Data
In the book SuperFreakanomics by Steven Levitts/Stephen Dubners they state that suicide bombers should buy life insurance. They guide readers through terrorism profiling, and report that lack of life insurance is a predictor of terrorism. Smart terrorists will therefore buy a policy to help avoid detection. The British Intelligence Agency uses such criteria, some known others … [Read more...] about Improving Organisational and National Security With Big Data
