Big data can provide retailers with valuable information to improve their business; from buying patterns to what their customers are looking for. Big data in the retail industry is often closely linked to the data coming from point-of-sales systems. As research has shown that 37% of all retail sales are driven by some sales offer. So if you can improve these offers with big … [Read more...] about How Should Retailers Harness Big Data – video
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How Telecom Companies Can Improve Their Results With Big Data
If they want it, telecom organizations know everything about their customers; where they were when, with whom they connect frequently, what their daily habits are etc, all thanks to the growing amount of call detail records, location data, social media data and network traffic data. The global telecom industry experiences a massive growth in data, thanks to the rise of the … [Read more...] about How Telecom Companies Can Improve Their Results With Big Data
How Can Small Businesses Take Advantage Of Big Data Video
Big data is not only something for the large, multi-national, corporations in the world. Also small business can reap the benefits from big data. A small business has to look differently at big data, simply because less data is created. That does not mean however that small businesses cannot develop a big data strategy. Especially when small businesses start combining various … [Read more...] about How Can Small Businesses Take Advantage Of Big Data Video
Customer Strategy – How Will You Utilize Predictive Analytics?
Organizations have the opportunity to grow by becoming more customer centric aligning their operating model around the customer to drive an effective market strategy. A key step in designing a customer centric operating model is to analyze and predict a customers future buying behavior. The business intelligence market is growing nine percent per year and will exceed $80 … [Read more...] about Customer Strategy – How Will You Utilize Predictive Analytics?
Want To Get Ahead Of The Competition? Put Big Data Analytics At The Heart Of Your Corporate Strategy
Jessops (photographic retailing), JJB Sports (British Sports retailer), Comet Group (Electrical retail chain), Habitat (retailer of household furniture) and Borders (international book and music retailer) have all recently entered into administration. Perhaps the one commonality is that they failed to remain tuned to their environment and changing customer requirements, so … [Read more...] about Want To Get Ahead Of The Competition? Put Big Data Analytics At The Heart Of Your Corporate Strategy