I am not a retail expert, but I can see the appeal of walking into a shop, picking up some products and walking out, without the need to stand in a queue. The success of the Amazon Go test stores in Seattle is a testament to our desire of simplifying our modern lives. But then, it makes me think ¦ If a simple life is a life in our own little bubble, whizzing from task to task … [Read more...] about Amazon Go Shows How Tech Can Enhance Human Interactions
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The Role of Big Data in Black Friday and Cyber Monday Shopping
Have you ever wondered how companies can afford to sell off their products at such low prices during the massive sales events, such as Black Friday or Cyber Monday? As you can suppose, none of their decisions is made randomly. To prepare for such events, retailers need to build a detailed pricing strategy, conduct customer segmentation and, most importantly, constantly collect … [Read more...] about The Role of Big Data in Black Friday and Cyber Monday Shopping
How Smart Point-of-Sale (POS) Machines Can Revolutionize the Future Of Shopping
It's been nearly two years since the October 2015 deadline for US merchants to become EMV (chip and pin card technology) compliant passed. While the US was considerably late to join the party (Europe and Asia have implemented this technology years ago), payments have become safer with a marked decline in fraud. Amidst this shift lies a hidden opportunity for online retailers … [Read more...] about How Smart Point-of-Sale (POS) Machines Can Revolutionize the Future Of Shopping
5 Ways Big Data is Changing Retail and How we Shop and Sell
Big Data is making big waves within the world of retail, and for those that harness this tool there lies rich consumer pickings. However it seems that all too few a retailer can fail to grasp just what Big Data can deliver, so here we take an in-depth look at exactly what Big Data can mean for the retail world. Marketing has been completely revolutionised Today the shopper can … [Read more...] about 5 Ways Big Data is Changing Retail and How we Shop and Sell
New And Profitable Insights With Tracking Customer Movements
RetailNext and Prism Skylabs offer tools for retailers to learn from their customer movements. RetailNext is prominently present in the world's Top 10 of most innovative companies in Big Data and offers in-store analytics based on analysing sensors and images of security cameras. Prism Skylabs has a more basic offering with its product. Can showrooming be stopped?Have you ever … [Read more...] about New And Profitable Insights With Tracking Customer Movements
