For one day only, we'll bring together 60 Data & Analytics Leaders from the largest companies within/near Dallas! This is CDM Media's most sought-after event allowing every attendee the opportunity to build new strong professional connections, catch up with like-minded peers, gain the most current insight from those facing similar challenges, generating ideas and best … [Read more...] about Chief Data Officer Dallas Summit
personal data
9 Reasons Smart Data Scientists Don’t Touch Personal Data
The production of massive amounts of data as a result of the ongoing Big Data' revolution has transformed data analysis. The availability of analysis tools and decreasing storage costs, allied with a drive-by business to leverage these datasets with purchased and publicly available data can bring insight and monetize this new resource. This has led to an unprecedented amount of … [Read more...] about 9 Reasons Smart Data Scientists Don’t Touch Personal Data
The 5P’s of a Self-Sovereign Identity
Increasingly, big data is invading consumers' lives. It affects consumers' privacy as the web has become such a centralised platform. When you have centralised organisations collecting so much consumer data and using it to offer personalised advertising to their users, it causes problems. As Jonathan Taplin discussed in his book Move Fast and Break Things, organisations that … [Read more...] about The 5P’s of a Self-Sovereign Identity
Why a Personalized Digital Shopping Experience Will Improve Customer Retention
Gone are the days when you would walk into a brick and mortar store and buy an item that doesn't match your preferences and interests. People are no longer forced to buy the readily available products as demand for personalized shopping experience continues to rise. Moreover, the rise in tailor-made experiences and e-commerce competition is evolving. Significant strides in … [Read more...] about Why a Personalized Digital Shopping Experience Will Improve Customer Retention
Data Marketplace: Returning Control to Personal Data’s Rightful Owners
Data leaks permeate discussions at the cultural level. One that's currently making headlines is Cambridge Analytica's harvesting of private information from the Facebook profiles of 50 million users. The firm extrapolated voter behaviour based on the US electorate's social media activities. Regardless of who benefitted during the campaign, which is to say let us set aside … [Read more...] about Data Marketplace: Returning Control to Personal Data’s Rightful Owners