Predictive analytics has transformative power! I can vouch for that because it empowered us to spot emerging SaaS market trends and customer demands and mitigate critical business risks. What's more? With in-depth insights into customer behavior and preferences, we built personalized marketing campaigns. This helped align our sales and marketing teams and identify high-value … [Read more...] about How Predictive Analytics Can Turbocharge Your Startup’s Growth
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#DMWF North America (Digital Marketing World Forum)
#DMWF is jetting off to Miami on 14-15 September 2023, for a must-see conference and exhibition, bringing together the brightest minds in digital marketing. The unrivalled content will inspire, inform and support marketers in being the best they can be! Over 40+ inspiring speakers will be sharing their expertise across 7 conference topics:' Social Media & Community … [Read more...] about #DMWF North America (Digital Marketing World Forum)
How to Use Marketing Analytics for SaaS to Increase Conversions
If you are a SaaS product manager or marketing manager, then one of your prime responsibilities would be to increase conversions. SaaS, being a highly competitive market, it is difficult to acquire new customers. Unless you aren't analyzing how people are interacting with your product, you won't be able to make it far. Here, the role of marketing analytics, such as tracking the … [Read more...] about How to Use Marketing Analytics for SaaS to Increase Conversions
Digital Marketing in 2023: The Latest Viral Trends You Need to Know
As digital marketers, you stay competitive by presenting the market trends about to catch on. We're already well into 2023, the marketing world is racing, and there are plenty of exciting viral trends that you need to know about. From video marketing and social media strategies to the rise of voice search and AI, new opportunities exist to explore fresh ways to connect with … [Read more...] about Digital Marketing in 2023: The Latest Viral Trends You Need to Know
Technology for Marketing, Singapore
Technology for Marketing Asia is back for its second edition. Primed to be the most exciting and comprehensive display of the best in innovative marketing technology solutions, Technology for Marketing Asia will be taking place on 11-12 October 2023 at Marina Bay Sands Expo and Convention Centre. Join us for the most exciting showcase of innovative marketing technologies and … [Read more...] about Technology for Marketing, Singapore