Big Data offers huge potential for any organisation in any industry. This is what always has been said and the past years Big Data has been hyped enormously. However, a new study carried out by Accenture revealed that companies with Big Data experience are satisfied with business outcomes and that Big Data is revolutionizing the way companies do business. In fact, 92% of the … [Read more...] about How to Achieve Big Success from Big Data
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Four Big Data Use Cases from the Media and Publishing Industry: BBC, Healthcare.gov and more
The media and publishing industry traditionally collects and generates vast amounts of data. With the advent of e-books, e-journals and e-magazines this has only increased. All this data offers the possibility for the media and publishing industry to reinvent themselves. Big Data offers ample new possibilities for this industry and luckily we are already seeing interesting use … [Read more...] about Four Big Data Use Cases from the Media and Publishing Industry: BBC, Healthcare.gov and more
MoData Builds Usable Big Data Platforms for Organisations
Company Mo-Data Address 20306 La Paloma Ave Saratoga, CA 95070 United States of America Founders Gam Dias, To Kim and Amit Tewari Founded 2010 Funding Bootstrapped Employees 20 Website Http://Mo-Data.com Rating 6 bits MoData helps companies extract insights from their data by building a Big Data analytics platform that enables skilled Excel and Desktop BI … [Read more...] about MoData Builds Usable Big Data Platforms for Organisations
Umbel Maximizes Customer Lifetime Value for Companies
Company Umbel Address 901 W. 9th Street Suite 111 Austin, TX 78703 United States of America Founders HO Maycotte, Nick Goggans, Travis Turner Founded 2010 Funding $ 4.5 million Employees 35 Website www.umbel.com/ Rating 7 bits Umbel is a Big Data startup based in Austin, Texas that enables organisations to maximize their customer lifetime value by … [Read more...] about Umbel Maximizes Customer Lifetime Value for Companies
12 Big Data One-to-One Marketing Myths – Infographic
Big Data has a lot of potential for true personalized one-to-one marketing. Combining different data sets to create a detailed view of your customers is a powerful tool to increase your sales and increase your conversion rates. Combining customer data with social data and mobile data, the 'Data-triangle' as I explained earlier, can provide you with valuable customer … [Read more...] about 12 Big Data One-to-One Marketing Myths – Infographic
