In an industry that is largely driven on brand power and customer sentiments, big data analytics play an immense role in pushing the frontiers in the retail industry. Irrespective of whether the business is large, medium or small and whether it is a brick-and-mortar establishment or an eCommerce venture, the value of customer data cannot be undermined. To survive in times where … [Read more...] about 4 Big Data Analytics Advantages for the Retailers
insights
4 Questions You Should Ask Yourself Before You Implement Any Big Data Strategy
Whether you run a small business with just a few employees or you are in charge of a multinational corporation, you can benefit from an effective big data strategy. Thanks to website analytics, geo-location services, data mining, and the constant stream of data flowing to and from us through everyday devices and products, there is more market data available today than at any … [Read more...] about 4 Questions You Should Ask Yourself Before You Implement Any Big Data Strategy
How New Tech Companies Use Big Data to Keep Employees Engaged
According to a recent report from Culture Amp, it is the young, fast-growing companies of the New Tech scene that are leading the way when it comes to building engaging work places. New Tech employees are on average more positive about their companies than those in other industries, and are also more likely to recommend their company as a great place to work. What are these … [Read more...] about How New Tech Companies Use Big Data to Keep Employees Engaged
The Last Mile of Analytics: Best of Times or Worst of Times?
Remember the opening sentence of The Tale of Two Cities by Charles Dickens? It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of foolishness, it was the epoch of belief, it was the epoch of incredulity, it was the season of Light, it was the season of Darkness, it was the spring of hope, it was the winter of despair, we had everything … [Read more...] about The Last Mile of Analytics: Best of Times or Worst of Times?
Big Data vs. Bad Data; a $ 3 Trillion Opportunity
This is the elephant in the Big Data room. How much Bad Data is out there? Wait a minute, I hear you say, do you mean to say that not all of this data is accurate? What is the point of salivating over terabytes of Big Data if we dont understand which bits are inaccurate, duplicated, incorrect or incomplete? That is the right question to be asking. The consequences of cyber … [Read more...] about Big Data vs. Bad Data; a $ 3 Trillion Opportunity