Every day hundreds of articles are put online via the New York Times' website. All of these articles are then shared, and commented on, across social media networks. The New York times wanted to know the impact of these social sharing of their articles and therefore they developed a tool called 'Cascade'. This tool illustrates the connections between readers and publishers and … [Read more...] about The New York Times uses Data to Visualize Sharing Activities
impact
Chicago – City of Big Data: Improving Your City Life – Video
The City of Big Data, an expedition that opens in Chicago in March 2014, will use Chicago's data-driven initiatives as a starting point for understanding what urban data is and how it might impact how we design and live. What can data analytics and computer models do to make cities better places to live and work? This video provides an overview of research and educational … [Read more...] about Chicago – City of Big Data: Improving Your City Life – Video
How Will Big Data Impact Advertising Video
French advertising company Publicis and American advertising company Omnicom have decided to merge in order to gain economies of scale and to be able to compete with digital based advertising companies such as Google. Online advertising is bigger then ever and big data applications shift the role of the traditional advertising to highly targeted online and mobile advertising. … [Read more...] about How Will Big Data Impact Advertising Video
How Big Data Can Help The Developing World Beat Poverty
The amount of data created is not only growing in the developed world, also the developing world is experiencing rapid growth in data creation. However, a large part of the data created in the developing world has a different origin than in the rest of the world: the developing world is progressing rapidly to the mobile era and is largely skipping the desktop and wired era. … [Read more...] about How Big Data Can Help The Developing World Beat Poverty
Big Data Impacts Society, But What Will Be The Impact Of Society On Big Data?
Since McKinsey wrote a well-known report about Big Data in May 2011 and called it the next frontier for innovation, competition and productivity, we have come a long way. In the past year 12% of organisations have developed a Big Data strategy, while 70% of the respondents of a SAS survey said that they were planning or already started a Big Data project. More interesting … [Read more...] about Big Data Impacts Society, But What Will Be The Impact Of Society On Big Data?
