There are too many businesses today that are sitting on gold mines, namely their customer data. Customer data can provide tons of useful insights that can enable a business to: Build customer loyalty Unlock hidden avenues for profitability Reduce client agitation If youve been sitting on your customer data, here are five practical ways you can use it to build value for your … [Read more...] about 5 Ways you can use Data Mining to gain Competitive Advantage for your Online Store
ecommerce
Big Data at Walmart is All About Big Numbers; 40 Petabytes a Day!
Some time ago, I already wrote about how Walmart has made Big Data part of their DNA. Since I wrote that post about two years ago, Walmart has continued to expand their Big Data practices. Their objective is to know what every product in the world is, to know who every person in the world is and to have the ability to connect them together in transaction. Rather ambitious … [Read more...] about Big Data at Walmart is All About Big Numbers; 40 Petabytes a Day!
Embracing the Uncertainty of Big Data
Contrary to popular belief, big data isnt some crystal ball to the future, and unfortunately, many organizations feel discouraged and deceived by all the hype surrounding big data. Thats disappointing because even if data isnt a guaranteed recipe for success, its incredibly useful in helping to build strategies and shape decisions. Organizations just need to temper their … [Read more...] about Embracing the Uncertainty of Big Data
9 Generic Big Data Use Cases to Apply in Your Organization
Big Data means something different for every organization and every industry. What Big Data can do for your organization depends on the type of company, the amount of data that you have, the industry that you are in and a whole lot of other variables. Whenever I advise organization on their Big Data strategy, this is the main problem; there are so many different possibilities … [Read more...] about 9 Generic Big Data Use Cases to Apply in Your Organization
Who’s Using Big Data in 2015? 3 Big Data Use Cases.
Big Data isnt specific to any one industry, meaning its universal in usefulness. Using Big Data analytics to learn key information about your market and consumer behavior is just as important to financial firms as it is to fast food chains. However, while broad in its application, Big Data can certainly be more valuable to some companies than others. Obviously, Big Data isnt … [Read more...] about Who’s Using Big Data in 2015? 3 Big Data Use Cases.