Data is the gold mine of insights in this digital age. These insights enable businesses to enhance their product, process, or personnel. It is the data mining process that empowers stakeholders to chart a course by comparing analytics and stats from the past and predict the near future. As a fast-growing field, web data mining offers business intelligence to understand … [Read more...] about 7 Ways Data Mining Helps Gain a Competitive Edge
data mining
An Insight Into Data Mining, its Process, and Advantages
Data mining is a part of data collection that is vital in the discovery of important information and understanding its different aspects. Data collection is the process of gathering, measuring, and analyzing data from distinct sources to receive useful insights. The data can be collected through multiple sources like online tracking, social media monitoring, feedback, … [Read more...] about An Insight Into Data Mining, its Process, and Advantages
What Is Intent Data & How to Leverage It
Digital transformation has changed the realm of marketing, this in turn got accentuated customers intricately and continuously searching for the solutions to their problems online in the post-COVID era. Most of the brands embraced a major shift in terms of how they communicated with their customers earlier and this involved brands getting more empathetic than ever before and … [Read more...] about What Is Intent Data & How to Leverage It
Chief Data Officer Dallas Summit
For one day only, we'll bring together 60 Data & Analytics Leaders from the largest companies within/near Dallas! This is CDM Media's most sought-after event allowing every attendee the opportunity to build new strong professional connections, catch up with like-minded peers, gain the most current insight from those facing similar challenges, generating ideas and best … [Read more...] about Chief Data Officer Dallas Summit
Data Mining: 16 Techniques, 11 Use Cases & 7 Benefits
In the last decade, advances in processing power and speed have allowed us to move from tedious and time-consuming manual practices to fast and easy automated data analysis. The more complex the data sets collected, the greater the potential to uncover relevant information. Retailers, banks, manufacturers, healthcare companies, etc., are using data mining to uncover the … [Read more...] about Data Mining: 16 Techniques, 11 Use Cases & 7 Benefits