Digital transformation has changed the realm of marketing, this in turn got accentuated customers intricately and continuously searching for the solutions to their problems online in the post-COVID era. Most of the brands embraced a major shift in terms of how they communicated with their customers earlier and this involved brands getting more empathetic than ever before and … [Read more...] about What Is Intent Data & How to Leverage It
data mining
Chief Data Officer Dallas Summit
For one day only, we'll bring together 60 Data & Analytics Leaders from the largest companies within/near Dallas! This is CDM Media's most sought-after event allowing every attendee the opportunity to build new strong professional connections, catch up with like-minded peers, gain the most current insight from those facing similar challenges, generating ideas and best … [Read more...] about Chief Data Officer Dallas Summit
Why Data Extraction Automation Is Essential for Business Growth
The modern world relies on data. There's a huge amount of data that runs through an organization with every process, regardless of the size of the business. From invoices and payroll to customer surveys and call logs, each business area has valuable insights that can drive better outcomes for your enterprise. Taking the data from these different sources, which are often … [Read more...] about Why Data Extraction Automation Is Essential for Business Growth
Data Mining: 16 Techniques, 11 Use Cases & 7 Benefits
In the last decade, advances in processing power and speed have allowed us to move from tedious and time-consuming manual practices to fast and easy automated data analysis. The more complex the data sets collected, the greater the potential to uncover relevant information. Retailers, banks, manufacturers, healthcare companies, etc., are using data mining to uncover the … [Read more...] about Data Mining: 16 Techniques, 11 Use Cases & 7 Benefits
5 Key Advantages of Collaborating with Data Mining Firms
Organizations are looking for opportunities to expand their paradigm and gain a competitive edge. The key to achieving these objectives is via data-based strategies. These insights help businesses in strengthening their decision-making and identifying new prospects. Data mining is therefore a crucial business function since it is the first step in the data processing … [Read more...] about 5 Key Advantages of Collaborating with Data Mining Firms