A strong CRM system can provide nearly every department in a business the proper information to offer customers the experience that meets their needs. Every single interaction that a customer has with your company makes up part of their experience, and one glitch could result in a lost sale. According to Microsoft's report, customer expectations for service are higher than ever … [Read more...] about 4 Critical Data Sources that Need to Be in Your CRM
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What Are the Business Benefits of Data Mining?
In today's landscape, there's nothing more important than valuable information. Companies receive information in the form of digital data or content, more commonly in the shape of performance and user metrics. By using this information, businesses can improve existing strategies, come up with new more successful solutions and better serve their audience. The entire operation … [Read more...] about What Are the Business Benefits of Data Mining?
Data: When Less is More
Aviation, automobile and even train companies spend significant amounts of money annually reducing the weight of their products. Take the aviation industry, for example, millions of pounds are invested each year into R&D to reduce the weight of their plane's components and structures while maintaining the relevant strength properties and functionality. The plane thus … [Read more...] about Data: When Less is More
How to Effectively Connect AI Tech to Your Customer’s Online Experiences
Most discussions around AI, Big Data, and IoT revolve around the benefits they can offer to businesses. Running a more data-driven company is certainly a noble goal, and it is one of the smartest ways for businesses to stay competitive in today's business world. We know that using this technology can provide business leaders with the exact data they need for smarter and more … [Read more...] about How to Effectively Connect AI Tech to Your Customer’s Online Experiences
3 Major Ways the Internet of Things is Revolutionizing E-Commerce
Many e-commerce sites are pushing the limits when it comes to technology and digital adoption. As the global online market continues to climb and consumers' shopping preferences continue to shift, it is becoming even more important for e-commerce companies to leverage digitalization and technology to provide better experiences and keep themselves ahead of their … [Read more...] about 3 Major Ways the Internet of Things is Revolutionizing E-Commerce
