The pressure on organizations to make accurate and timely business decisions has turned data into an important strategic asset for businesses. In today's dynamic marketplace, a business's ability to use data to identify challenges, spot opportunities, and adapt to change with agility is critical to its survival and long-term success. Therefore, it has become an absolute … [Read more...] about 5 Ways Businesses Can Cultivate a Data-Driven Culture
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Is Your Data Integrity Causing You Fear, Uncertainty and Doubt?
You know those sales calls that you get from software companies, where the eager sales rep asks you what keeps you up at night? Claiming that their solution will integrate your existing systems, reduce your technology costs, generate powerful reports, and improve employee productivity? Seems like an information executives Utopian ideal, doesnt it? Whether that sales reps … [Read more...] about Is Your Data Integrity Causing You Fear, Uncertainty and Doubt?
How to Create a Culture of Cyber Security in the Workplace
Cyber security is a growing concern that businesses big and small should be prioritizing within their companies as soon as possible. Data breaches are increasing every year, with hackers getting more and more sophisticated as security systems improve. Breaches are expensive, causing costs that often climb into the millionsand they can also cost companies their reputation and … [Read more...] about How to Create a Culture of Cyber Security in the Workplace
5 Tips for Big Data Governance and your Customers
Data stewardship is not all about limiting risk. It is also about delivering outstanding customer experiences and driving engagement. According to the findings in "The New Rules of the Road: Marketing Data Governance in the Era of Big Data a study by Winterberry Group in collaboration with the Direct Marketing Association (DMA) to accomplish the goals centered on the customer, … [Read more...] about 5 Tips for Big Data Governance and your Customers
Employee Retention and Big Data: What Your Company Might Be Missing
Two of the biggest issues organizations face today is keeping their employees engaged in their work and retaining top talent for the long haul. Unfortunately, the latest Gallup polls are not so encouraging. From a January 2016 report, only 32.5% of workers were engaged in the U.S. This directly relates to retention, as Gallup reported that The majority of actively disengaged … [Read more...] about Employee Retention and Big Data: What Your Company Might Be Missing
