AI ”artificial intelligence ”is set to become the core of marketing strategies from 2020 onwards. The current global situation has impacted how businesses work ”and the changes are likely to continue into the future. With digital marketing strategies being strongly affected, the focus for businesses has had to adapt. While social media and SEO content has its place, AI is where … [Read more...] about How AI is Changing the Marketing Landscape
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Chatbots in the Industry- Setting Up a New Trend
Having a chatbot work for you was a dream a few years ago. Businesses used to imagine the ease and benefits a chatbot can introduce in their lives. The technical experts of artificial intelligence and machine learning got together to bring this dream into reality. While the use of chatbots is not that common right now, but still we can see some industries already benefitting … [Read more...] about Chatbots in the Industry- Setting Up a New Trend
How Does Artificial Intelligence Influence a Start-up Economy?
The technological advancements of today shadow the brilliance of years as people seek further innovation in a race to achieve the best, and at the earliest to beat off the competition. Artificial intelligence has gradually found its way into the technological industry. It has established itself as an integral component in problem-solving, learning, perception, and … [Read more...] about How Does Artificial Intelligence Influence a Start-up Economy?
Chatbot vs. Intelligent Virtual Assistant: 9 Ways to Tell the Difference
Most businesses today are trying to implement a conversational solution to help improve overall Customer Experience. And if you are a Customer Experience or Digital Transformation professional looking for one, you might be a little confused about the difference between chatbots' and virtual assistants', among a host of other terms used for such solutions. Intelligent Virtual … [Read more...] about Chatbot vs. Intelligent Virtual Assistant: 9 Ways to Tell the Difference
Key Takeaways from Google’s Meena Chatbot
This article has been penned by Swapan Rajdev, Co-Founder & CTO of Haptik Chatbots and virtual assistants have been in the news in a big way for the past few days. The reason? One word: Meena. In a research paper titled Towards an Open Domain Chatbot, Google presented Meena, a conversational agent that can chat about ¦anything . According to the Google researchers' who … [Read more...] about Key Takeaways from Google’s Meena Chatbot