Retailers can undertake simple analyses on their online and social media data to propel their businesses forward in the following 5 ways: 1. Personalizing Communication & Improving Targeting Retailers can gain quick insights into the desires, wants, and preferences of their customers by examining their purchase history and online browsing and search data. Analysts can … [Read more...] about 5 Quick Tips For Retailers to Make the Most of their Social Media And Blog Data
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Four Data-Driven Strategies to Start a Successful Blog
Jeremy Schoemaker, an Internet millionaire and the founder of ShoeMoney, has long discussed the benefits of blogging. In a recent webinar and blog post, he pointed out that more millionaires have been created over the last decade from blogging than any other business model. However, it takes a lot of work and ingenuity to thrive as a blogger. Many aspiring bloggers fail, … [Read more...] about Four Data-Driven Strategies to Start a Successful Blog
Vitria Offers Companies Continuous Real-Time Insight
Company Vitria Address 945 Stewart Drive, Suite 200 Sunnyvale, CA, USA Founders Dr. JoMei Chang & Dr. Dale Skeen Founded 1994 Funding Unknown Employees 157 Website www.Vitria.com Rating 8 bits  Vitria Operational Intelligence provides continuous real-time visibility in big data, complex events, business processes, security issues and social media … [Read more...] about Vitria Offers Companies Continuous Real-Time Insight
Caesars Entertainment Trusts Big Data More Than Gambling
Caesars Entertainment, known from the numerous luxurious hotels and casinos in among others Las Vegas, has become a data-driven organisation where data drives decision-making. Due to the collection of massive amounts of data, Caesars is able to cultivate customer loyalty and surprise guests with free gifts after, for example, a bad day at the casino. Their data-driven strategy … [Read more...] about Caesars Entertainment Trusts Big Data More Than Gambling
Will Big Data Finally Turn CRM Into Something Truly Valuable?
Customer Relationship Management involves a companys interaction with current and future customers. It is a combination of all customer contact moments and it is used to provide a better customer service. CRM has always involved data, but most of it used to be structured data such as contact information, latest contacts, products bought etc. With the Big Data techniques it is … [Read more...] about Will Big Data Finally Turn CRM Into Something Truly Valuable?
