Forget the recent announcements about driverless cars, Big Data is hard at work in every aspect of the automotive industry. We are currently doing a lot of work with a number of automotive manufacturers, and I thought that it might be interesting to see where Big Data is having an impact on the cars that we are driving: Safety Many cars already incorporate parking sensors and … [Read more...] about 6 Ways How Big Data is Driving Your Car
Big Data
The Shift from Real-Time to Right Time Marketing How to Drive Real-Time Connections with Today’s Consumers
The definition of real-time marketing is evolving. The buzz around Big Data and the age of the multi-channel, empowered consumer has made marketers believe that a real-time and instantaneous interaction with consumers is the answer to all marketing situations. Yes, real-time is important, but there has been a subtle shift from a purely real-time mode of thought to that of Right … [Read more...] about The Shift from Real-Time to Right Time Marketing How to Drive Real-Time Connections with Today’s Consumers
How Big Data Has Changed Public Policy
It is predicted that this year alone, global IP traffic will reach 1.1 Zettabytes, which is equivalent to 1 billion Gigabytes. We are inundated with more data than we can possibly analyze, but getting it in front of the right people who can make sense out of it is the era of Big Data that we have long since entered. For some time of its earlier years, Big Data has been heralded … [Read more...] about How Big Data Has Changed Public Policy
5 Components and its Challenges of an IoT Implementation
The Internet of Things (IoT) is the network of physical objectsdevices, vehicles, buildings and other items which are embedded with electronics, software, sensors, and network connectivity, which enables these objects to collect and exchange data. Implementing this concept is not an easy task by any measure for many reasons including the complex nature of the different … [Read more...] about 5 Components and its Challenges of an IoT Implementation
Data Science & Machine Learning Workshop
Middle East's first professional workshop to learn the most demanded skills of 2016 If Data is the new oil, then every organization in every industry needs professionals and business leaders who can work with data. On April 25-27, 2016, Dubai: JOIN THE DATA REVOLUTION! AT THE DATA SCIENCE AND MACHINE LEARNING WORKSHOP In Collaboration with Data Science Middle East, The … [Read more...] about Data Science & Machine Learning Workshop