Too few companies have a Customer Strategy, let alone a Customer Insight (CI) Strategy. At least, thats my experience. In fact, many business strategies that Ive seen, which seek to pepper their presentation with customer language, if you look closer are really channel strategies or product strategies reflecting the current silos in that business. This is unfortunate, as most … [Read more...] about How to Create a Customer Insight Strategy
big data strategy
Now You’re the Data Science Leader, What Next?
One of the joys of our line of work is match making and talking with happy successful candidates after theyve started their new job. For those who are taking a step up with this job move, you hear a special kind of excitement, mixed with trepidation. Let me start out by saying that the following is intended to be a helpful guide in respect of finding the right people for your … [Read more...] about Now You’re the Data Science Leader, What Next?
Employee Retention and Big Data: What Your Company Might Be Missing
Two of the biggest issues organizations face today is keeping their employees engaged in their work and retaining top talent for the long haul. Unfortunately, the latest Gallup polls are not so encouraging. From a January 2016 report, only 32.5% of workers were engaged in the U.S. This directly relates to retention, as Gallup reported that The majority of actively disengaged … [Read more...] about Employee Retention and Big Data: What Your Company Might Be Missing
Big Data, Analytics & Insights Summit and Awards
The''Big Data, Analytics & Insights Summit''gives an opportunity to learn from industry leaders in a fast-growing analytics community as hear from the most senior-level and ground-breaking executives in analytics & data science. This Summit is the brainchild of Kamikaze B2B Media and is Conceived & Managed entirely by us. The key focus of this conference is … [Read more...] about Big Data, Analytics & Insights Summit and Awards
Who is Adopting Big Data?
If you want to stay ahead of your competition and gain better and quicker insights from your data, it would be a smart strategy to start considering the adoption of big data in your company. As this infographic of a survey conducted by big data vendor Qubole points out, enterprises are following Digital First companies into big data and cloud computing adoption. According to … [Read more...] about Who is Adopting Big Data?
