Not so long ago, the job of product manager was about assessing market data, creating requirements, and managing the hand-off to sales/marketing. Maybe you’d talk to a customer somewhere in there and they’d tell you what features they wanted. But companies that manage product that way are dying. Being a product person today is a new game, and product managers are at the … [Read more...] about Digital Product Management: Modern Fundamentals
Leadership and Management
Project Initiation: Starting a Successful Project
This is the second course in the Google Project Management Certificate program. This course will show you how to set a project up for success in the first phase of the project life cycle: the project initiation phase. In exploring the key components of this phase, you’ll learn how to define and manage project goals, deliverables, scope, and success criteria. You’ll … [Read more...] about Project Initiation: Starting a Successful Project
Initiating and Planning Projects
The courses in the Introduction to Project Management Principles and Practices Specialization are a recommended precursor to UCI's Applied Project Management Certificate. Successful projects require careful upfront planning. In this course, you’ll learn the key roles and responsibilities of the project manager and project team. You’ll also learn to answer some key … [Read more...] about Initiating and Planning Projects
People Analytics
People analytics is a data-driven approach to managing people at work. For the first time in history, business leaders can make decisions about their people based on deep analysis of data rather than the traditional methods of personal relationships, decision making based on experience, and risk avoidance. In this brand new course, three of Wharton’s top professors, all … [Read more...] about People Analytics
The Business of Product Management I
Sponsored by AMAZON WEB SERVICES (AWS). Learn real-world PM lessons from Amazon, Intuit, Procter and Gamble, Barnes and Noble, Whole Foods, Google, Mint Mobile, Juicero, Twitter, Tesla, Dropbox, Eventbrite, Blue, Samson, Coffee Meets Bagel, Mixpanel, and more! Featuring: * NANCY WANG, Head of Data Protection Services, Amazon Web Services; Founder and CEO, Advancing Women in … [Read more...] about The Business of Product Management I
