By the end of this guided project, you will be able to use the Lean Canvas to test your startup business model hypothesis, and validate the key assumptions. The Lean Canvas serves as a tactical planning tool to guide entrepreneurs in navigating their way from ideation to building a successful business. The Lean Canvas is created especially for entrepreneurs to make it easier … [Read more...] about How to Use the Lean Canvas to Validate Your Business Model
Entrepreneurship
Action-Driven Business Plan: From the 'Classroom' to the World
"Action-Driven Business Plan: From the ‘Classroom’ to the World" is a capstone project, that requires you, our learner, to pull together all you will have learned in the three courses that comprise the "Startup Entrepreneurship" Specialization. This course is in fact the culmination of the process designed to provide you with the opportunity to demonstrate what you have learned … [Read more...] about Action-Driven Business Plan: From the 'Classroom' to the World
Analyzing Macro-Environmental Factors Using Creately
By the end of this 2 hour-long guided project, you will be fluent in identifying and analyzing business markets and how to discover their attractiveness to new products and services. This project is designed to engage and harness your visionary and exploratory abilities. You will be using proven models in competitive strategy and the program Creately to explore and analyze … [Read more...] about Analyzing Macro-Environmental Factors Using Creately
Fundamentals of Sales and Marketing, with Goldman Sachs 10,000 Women
This free online course is one of 10 courses available in the Goldman Sachs 10,000 Women collection, designed for entrepreneurs ready to take their business to the next level. This course will support you to develop your marketing strategy and build your brand as your business grows. You will explore a range of useful marketing tools and learn how to use analytics to measure … [Read more...] about Fundamentals of Sales and Marketing, with Goldman Sachs 10,000 Women
Introduction to Easil for Social Media
By the end of this project, you will learn how to use and navigate the Easil website and you will create an Instagram post using the free version of Easil. You will also learn how to modify a template in Easil to create an individual project. Your new acquired skills will help you market your business and products on social media. Consumers are constantly overloaded with … [Read more...] about Introduction to Easil for Social Media