This course will provide a solid understanding of what a supply chain is all about. The course: - Provides an introduction to Supply Chain - Leverages graphics to promote the Integrated Supply Chain model - Emphasizes understanding the Extended Supply Chain - Presents a holistic approach – Incorporating People, Process, and Technology - Calls-out industry-specific supply … [Read more...] about Supply Chain Principles
Business
Application of AI, InsurTech, and Real Estate Technology
In this course, you’ll learn about the emerging technologies in Artificial Intelligence and Machine Learning that are utilized in InsurTech and Real Estate Tech. Professor Chris Geczy of the Wharton School has designed this course to help you navigate the complex world of insurance and real estate tech, and understand how FinTech plays a role in the future of the industry. … [Read more...] about Application of AI, InsurTech, and Real Estate Technology
Business Model Innovation
Innovation goes beyond technology, products and processes. The new competitive landscape requires another, more holistic and strategic perspective, based on the concept of business models. This course gives you access to the Odyssey 3.14 approach, a pioneering framework that will help you invent or reinvent business models. This highly innovative approach has been developed by … [Read more...] about Business Model Innovation
Marketing Analytics with Meta
This course explores Meta Marketing Analytics Tools. You’ll learn how the advertising platform works and you’ll learn to create ads using Meta Ads Manager. Then, you’ll learn how Meta reports results and how you can customize the reports to match your business goals. You’ll also learn how you can use Meta experiments to evaluate the effectiveness of your advertising … [Read more...] about Marketing Analytics with Meta
Introduction to Google SEO
Ever wonder how major search engines such as Google, Bing and Yahoo rank your website within their searches? Or how content such as videos or local listings are shown and ranked based on what the search engine considers most relevant to users? Welcome to the world of Search Engine Optimization (SEO). This course is the first within the SEO Specialization and it is intended to … [Read more...] about Introduction to Google SEO
