The increasing access to Big Data in this world of connectivity has opened up the possibility of gaining deep insights that can help businesses take relevant, strategic decisions that can spur growth. No wonder then that the Big Data market is expected to grow from USD 28.65 Billion in 2016 to USD 66.79 Billion by 2021, at a high Compound Annual Growth Rate (CAGR) of 18.45%, … [Read more...] about R Shiny for Cross Industry, Cross Function Data Visualization
Big Data
Learn everything you need to know about big data. Find out how companies are using this revolutionary technology and what it means for your business strategy.
How Big Data Analytics Will Make a Huge Difference in Small Business Social Media Marketing
When most small business owners think of Big Data analytics, the first image that often pops into their minds is dollar signs. This type of technology is fantastic and innovative, but it is also highly technical and can be expensive. Plus, it requires specialized knowledge and training, which means more employees to hire, more overhead, and more problems. However, as Big Data … [Read more...] about How Big Data Analytics Will Make a Huge Difference in Small Business Social Media Marketing
5 Ways Big Data Affects Your Personal Life: What Does This Mean?
Big data refers to huge data sets that are in exabytes of size. An exabyte is equal to a million terabytes. This large amount of data is used to better improve our everyday lives. From online shopping to TV streaming to preventing crime, big data has become an important role to help companies compile, analyze, and make use of this data. Here are some ways big data is used in … [Read more...] about 5 Ways Big Data Affects Your Personal Life: What Does This Mean?
How Big Data Is Redefining Ad Networks
The rapid rise of big data in virtually every realm of economic activity has caused a flurry of activity across the market as business owners, and hard-working professionals try to cash in on this exciting trend. Despite the renewed attention being paid to big data lately, however, many commentators are still paying pitifully little attention to how big data is set to redefine … [Read more...] about How Big Data Is Redefining Ad Networks
How to Make Your Business Smarter with IBM Watson Studio
A smart business is one that runs on the numbers. Today, open communication means more access to customers and competition than ever. Even small companies have world-wide customer lists, in part due to the increasingly streamlined logistics companies that help with shipping. In a business world of static customers and increasing competition, staying ahead of the curve often … [Read more...] about How to Make Your Business Smarter with IBM Watson Studio
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What is big data?
Big data is a term that refers to the massive amount of digital data created and shared every day. Big data can transform how we live, work, and communicate. It can be used to improve everything from public health and urban planning to business and marketing.
Big data is also changing the way we think about privacy and security. The volume, velocity, and variety of big data present challenges and opportunities for organizations and individuals. Regardless, big data is here to stay, and its impact will only continue to grow in the years to come.
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What is big data analytics?
Big data analytics is the process of turning large, complex data sets into actionable insights. Businesses use various analytical tools and techniques, including machine learning and statistical analysis, to do this.
Big data analytics can be used to improve decision-making in areas like marketing, operations, and customer service. It can also be used to identify new business opportunities and optimize existing processes. With the help of big data analysis, businesses can gain a competitive edge by using their data better.
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When was big data introduced?
The term big data was coined in the 1990s, with some giving credit to John Mashey for popularizing the term. However, the concept of big data has been around for much longer.
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Where does big data come from?
In the early days of computing, scientists and businesses began to realize that the amount of data being generated was increasing exponentially. As a result, they began to develop new methods for storing and processing data.
Over time, these methods have become increasingly sophisticated and have played a key role in enabling businesses to make sense of vast amounts of information. Today, big data is used in various industries, from retail to healthcare, and its importance is only likely to grow in the years to come.
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What are examples of big data?
One of the most common examples of big data is social media data. With over 2 billion active users, Facebook generates a huge amount of data every day. This includes information on user interactions, posts, and even location data. Analyzing this data can help companies better understand their customers and target their marketing efforts.
Another example of big data is GPS signals. These signals are constantly being generated by devices like cell phones and fitness trackers. When combined with other data sets, GPS signals can be used to provide insights into everything from traffic patterns to human behavior. Finally, weather patterns are another type of big data set. By tracking these patterns over time, scientists can better understand the impact of climate change and develop strategies for mitigating its effects.
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How do companies use big data?
Companies use big data in marketing, product development, and customer service. By analyzing large data sets, businesses can identify patterns and trends that would be otherwise difficult to spot. For example, a company might use big data to track customer behavior patterns to improve its marketing efforts.
Alternatively, a company might use big data to improve its products by identifying areas where customers are most likely to experience problems. For instance, big data can be used to improve customer service by finding pain points in the customer journey. Ultimately, big data provides companies with a valuable tool for gaining insights into their business operations.
