The Healthcare Innovation, Design, and Entrepreneurship Specialization integrates key concepts from new product development, data analytics, design thinking, and entrepreneurship to provide learners with a comprehensive foundation in the healthcare innovation process. Through this program, learners will be able to identify healthcare challenges and design innovative solutions … [Read more...] about Healthcare Innovation, Design, Entrepreneurship
Entrepreneurship
GenAI for Personalized Marketing at Scale
This course on "GenAI for Personalized Marketing at Scale" will equip you with the skills and knowledge to leverage Generative AI technologies to create tailored marketing experiences for diverse audiences. For instance, you’ll learn how to create and use customized content for different customer segments across various channels — such as personalized social media ads and … [Read more...] about GenAI for Personalized Marketing at Scale
New Tech Ventures
This course is structured to provide students with an opportunity to practice the process of starting a venture, and learn to grow, and sustain innovative businesses. It begins with cultivating an entrepreneurial mindset and progresses through design thinking, customer discovery, and strategic financial planning. Each module is designed to build on the previous, incorporating … [Read more...] about New Tech Ventures
AI Foundations for Creativity
Whether you're a designer, educator, or business professional, this course offers a practical and inclusive introduction to AI-enhanced creativity. You’ll explore how generative AI differs from traditional machine learning, how tools like Adobe Firefly are trained, and how to use them responsibly and effectively. Through real-world examples and hands-on demos, you’ll learn to … [Read more...] about AI Foundations for Creativity
Mastering the Art of Scaling and Convincing Investors
This course provides aspiring and early-stage entrepreneurs with a holistic view of what it takes to launch and scale a successful startup. By the end of the course, participants will be able to analyze the critical challenges and decision points that arise in early-stage ventures. From navigating pivotal decisions about product timing and investor partnerships to mastering … [Read more...] about Mastering the Art of Scaling and Convincing Investors
