Rapid advancements in the fields of virtual reality and artificial intelligence could dramatically change the nature of marketing campaigns over the next decade. Just as social media has become integral to people's lives, VR and AI could soon be just as commonplace. Where consumers go, marketers must follow, but when is the right time to jump on board? Take a peek at how other … [Read more...] about Will AI and Virtual Reality Make Your Marketing Campaigns Irrelevant?
Virtual Reality
Virtual Reality and Future Of Gaming
Virtual reality (VR) is the new big thing in gaming, offering a totally immersive experience, along with high definition that gamers are not accustomed to. The saturation and functionality of VR have increased by leaps and bounds in the recent years. The introduction of virtual reality headsets like the Oculus Rift, HTC Vive, and the PlayStation VR has created a huge interest … [Read more...] about Virtual Reality and Future Of Gaming
7 Industries Where Augmented Reality Is Making a Mark
Who knew that Augmented Reality turned 50 in 2018? When Ivan Sutherland created a head-mounted display back in 1968 that used cutting-edge computer graphics of the time to show users simple wireframe drawings, few could've predicted that it would be the first building block to what would become an industry worth over $1 billion. But today technology has advanced to the point … [Read more...] about 7 Industries Where Augmented Reality Is Making a Mark
5 Predictions on the Future of AR
There's no question that Augmented Reality (AR) technology “ in the form of glasses, headsets, and connected software “ has made rapid advances in recent years. In fact, AR is predicted by some to be the next trillion dollar industry due to the way it could potentially change the way we live, work, and play. And if the past few years is any indication, the way AR headsets and … [Read more...] about 5 Predictions on the Future of AR
4 Technical Challenges AR and VR Need To Solve In 2018
Apple has recently launched ARKit to help developers make augmented reality applications for the iOS platform. Google has several projects like Daydream and Google Cardboard to provide low cost virtual reality experiences. The industry standards, the Oculus Rift and the HTC Vive have also grown leaps and bounds in the last few years. Virtual and Augmented reality are finally … [Read more...] about 4 Technical Challenges AR and VR Need To Solve In 2018
