By the time 2020 hits, the international business community will be holding a gigantic hoard of data. According to research from Druva on the growth of corporate data, by the end of this decade the volume of corporate data worldwide will hit 10.5 ZB, up from 2.73 ZB in 2015. One zettabyte equals a trillion gigabytes. We know the saying Knowledge is power from countless … [Read more...] about A Human Perspective on the Power of Big Data
transparency
Three Ways to Get Your Customers to Share More Data
Consumers want personalized experiences, recommendations, and offers. And while there are certain types of personal information that consumers will share to get this, many consumers are wary of sharing too much or certain types of information. According to a recent report by SDL: Consumers are fairly open to sharing information about gender, age, and income with … [Read more...] about Three Ways to Get Your Customers to Share More Data
Smart Government Summit
SMART GOVERNMENT SUMMIT (28TH TO 29TH APRIL 2015) Trade Visitor - Free' Join an exclusive TWO-DAY conference. Get the opportunity to meet, greet and network with government executives, decision makers and key policy makers from regional and global government organizations and agencies. Over 200 experts and leaders from various industries, public and private sectors … [Read more...] about Smart Government Summit
Big Data and Privacy: Big Deal or Not?
Big Data is trending, and will certainly remain so for quite some time, as I see it at least. And yes, Big Data does certainly open lots of possibilities and opportunities. No doubt about that. So let me be clear (especially since I am a lawyer): I am a big fan of Big Data and I am absolutely embracing this phenomenon. So, you are dealing with a believer here. But still, one … [Read more...] about Big Data and Privacy: Big Deal or Not?
How Organisations Should Deal With The Big Data Knowledge Gap of Consumers
Today there was a lot of rumour in The Netherlands because Dutch Bank ING is considering selling insights from data about spending patterns of its customers to organisations for targeted advertisements of 3<sup>rd</sup> parties on its own platform. Many organisations, such as the Consumers Association, are against this proof of concept and even the political parties … [Read more...] about How Organisations Should Deal With The Big Data Knowledge Gap of Consumers
