Wearable technology, or devices with small motion sensors that can be worn by a consumer to provide data tracking insights, is an industry that has begun to boom. According to CCS Insights Wearables Forecast, Worldwide, 2015 2019, the estimated shipment of wearable devices will reach an approximate 84 million units. By 2019, this number will reach 245 million per … [Read more...] about How Analytics Can Take Wearables to the Next Level
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Could Big Data Be The Cure For The Largest Ebola Outbreak Ever?
Until March 2014, the largest Ebola outbreak to have taken place was in Uganda in 2000-2001. This outbreak caused 224 deaths and there were 425 reported human cases. Unfortunately, since March things have changed and we are now in the middle of the largest Ebola outbreak ever. The number of people hit with Ebola has reached almost 10.000 in West Africa and the death toll now … [Read more...] about Could Big Data Be The Cure For The Largest Ebola Outbreak Ever?
How Trust Could Drive Trillions of Dollars With Big Consumer Data
Without being aware of it, consumers create massive amounts of consumer data during their daily activities. This massive data deluge helps organisations to better understand their business and to better target those consumers with personalized offers, experiences and products. For both organisations and consumers it is important to be aware of when and where all that data is … [Read more...] about How Trust Could Drive Trillions of Dollars With Big Consumer Data
