I was recently having a discussion with Richard Hackathorn, an industry strategist & analyst and Dan Graham, a colleague who is deep into my companys strategy for the Internet of Things (IoT). We were specifically talking about how to enable the Analytics of Things (AoT) and what barriers and opportunities exist today. During the discussion, it hit me that one of the … [Read more...] about Without Things, There Is No Analytics Of Things (AoT)
strategy
How to Drive 5 Times More Revenue with Data-Driven Content
Data-driven content marketing strategies generates five times more marketing revenue than standard content marketing strategies, according to new research by Aberdeen Group. Those companies driving the most revenue have a focused strategy, aligning content to their target personas across the entire buyers journey. As content marketers, we strive to not only create really great … [Read more...] about How to Drive 5 Times More Revenue with Data-Driven Content
Big Data, Bigger Mistakes? Avoiding Bad Data Management Decisions
Big data is a big deal. According to Forbes, enterprises are willing to spend on big data app development to handle the sheer volume of information created by day-to-day business operations. Almost 40 percent of these apps are customer facing, with companies focused on capturing more data and leveraging unstructured data to produce actionable insight. Yet the road from adoption … [Read more...] about Big Data, Bigger Mistakes? Avoiding Bad Data Management Decisions
4 Questions You Should Ask Yourself Before You Implement Any Big Data Strategy
Whether you run a small business with just a few employees or you are in charge of a multinational corporation, you can benefit from an effective big data strategy. Thanks to website analytics, geo-location services, data mining, and the constant stream of data flowing to and from us through everyday devices and products, there is more market data available today than at any … [Read more...] about 4 Questions You Should Ask Yourself Before You Implement Any Big Data Strategy
Datafloq Launches Big Data Company Search Engine, Enabling Organizations to Easily Find a Big Data Technology
A unique index that incorporates over 4.700 Big Data companies will make it easy to find the right Big Data technology The Hague - Big Data is changing the world rapidly. As a result, the global Big Data market is growing at an unprecedented rate. It is a volatile market, where new Big Data startups and Big Data companies are entering the market daily. Acquisitions and … [Read more...] about Datafloq Launches Big Data Company Search Engine, Enabling Organizations to Easily Find a Big Data Technology