The age of technology is way past its nascent stage and has grown exponentially during the last decade. In my role, travelling to events and meeting with thought leaders I am aware of the developments made across different technological fronts. During these events, I have had the opportunity to meet and greet some of the brightest marketing minds. One such person, who is … [Read more...] about Digital Meets 5G: Shaping the CxO Agenda
strategy
It’s Time To Require Analytics In Business Plans
Profit and Loss (P&L) statements permeate businesses due to the need to track how a business is performing at overall, business unit, and even project-by-project levels. This blog raises a question: why shouldn't an analytics plan be expected as a part of the business plan for any major initiative just like a P&L is? During some recent client discussions, it became … [Read more...] about It’s Time To Require Analytics In Business Plans
Strategies for Monetizing Data: 2018 and Beyond
The data revolution is here, and it creates an investment priority for enterprises to stay competitive and drive new opportunities. One of the brightest areas is data monetization, which describes how to create economic benefits, either additional revenue streams or savings, utilizing insights provided by data resources. With B2B and B2C data needs reaching an all-time high, … [Read more...] about Strategies for Monetizing Data: 2018 and Beyond
5 Tips for Making the Most Out of Your Company’s Data Center
A company's data center often serves as the heart of the organization. It's the center of everything and, for better or worse, has a direct impact on just about every area of the business. If you aren't paying attention to both the big picture issues and finer details of your data center, then you probably aren't maximizing its value. 5 Tips to Help You Manage Your Data … [Read more...] about 5 Tips for Making the Most Out of Your Company’s Data Center
How to Develop a Blockchain Strategy: A Blockchain Roadmap for Your Business
Knowing what blockchain is and how it can contribute to solving some of the world's biggest challenges is one thing; knowing how to develop a blockchain strategy is another thing altogether. Meanwhile, understanding how to implement a blockchain strategy within your business is even more difficult. Blockchain, particularly when used in concert with emerging technologies such as … [Read more...] about How to Develop a Blockchain Strategy: A Blockchain Roadmap for Your Business
