#ICYMI, cookies are on their way out. As far as tracking our user actions across the Internet, our digital diet has long been restricted by the cookies inability to follow users across platforms, devices and app to browser interactions making the cookie obsolete. Plus, cookies can often cross the line when it comes to user privacy. In the cookies place is login data, which, … [Read more...] about If Login Data Is Gold, Social Login Data Is Platinum
social data
How Big Data Can Help The Developing World Beat Poverty
The amount of data created is not only growing in the developed world, also the developing world is experiencing rapid growth in data creation. However, a large part of the data created in the developing world has a different origin than in the rest of the world: the developing world is progressing rapidly to the mobile era and is largely skipping the desktop and wired era. … [Read more...] about How Big Data Can Help The Developing World Beat Poverty
Big Data Helps To Create Great PR Campaigns
According to Wikipedia, Public Relations is the practice of managing the spread of information between an individual or an organization and the public. As all of that information is data it can be analysed and used to improve the PR activities performed by organisations. Enter the world of big data and that information can be turned into valuable insights. As I have mentioned … [Read more...] about Big Data Helps To Create Great PR Campaigns
