Running an e-commerce store? A small business? Big data could help you nab more sales this holiday season and get the revenue flowing in. If your small business has moved online, then youve already gained a significant edge over your competitors who are still operating only in physical locations. Spending forecasts back in October were strong: the National Retail Federation … [Read more...] about 5 Tips for Leveraging Big Data to Increase Holiday Sales
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How Data Visualization can help you Become a better “Salesperson”?
The amount of business data today is going through the roof, and production is conducted by people, computers, and machines. The sheer volume is mind-boggling, and one of the main challenges is how to cherry pick meaningful information from that ocean and pass it off in a captivating way. In such a situation, its not a good idea to rely on the imperfect working of the human … [Read more...] about How Data Visualization can help you Become a better “Salesperson”?
How Data Bonds Sales and Marketing
So far in 2016, weve heard a lot about Big Data, the Internet of Things, and the hottest new marketing technique on the block: hyper-personalised marketing. Marketers are increasingly interested in focusing their efforts on individuals, not database segments, because that all-important personal attention is shown to increase engagement, inspire customer loyalty and deliver a … [Read more...] about How Data Bonds Sales and Marketing
How To Make Data Pay You!
When I say pay, I am talking about over $3 billion this year alone. This is expected to hit nearly $50 billion by 2018*. Where is all this money coming from? There are four main uses of data to gain a benefit: advertising, marketing, product development and data management itself yes, money is even made from managing the information! With the growing number of data entry points … [Read more...] about How To Make Data Pay You!
How to Leverage Big Data to Increase ROI
Big data is a common term being thrown around in the world of business today. However, there are few companies that are actually using big data in order to increase ROI. Over the next couple of years, there will be more options than ever when it comes to using big data to drive the most important results in a business. Many company leaders are unsure of how to use big data to … [Read more...] about How to Leverage Big Data to Increase ROI
