 Company Aureus Analytics Address 17 Phillip Street, #05-01 Grand Building, Singapore 048695 Founders Anurag Shah, Ashish Tanna & Nitin Purohit Founded May 2013 Funding $ 850k Employees 12 Website www.AureusAnalytics.com/ Rating 5 bits Aureus Analytics powers advanced analytics at the point of decision for Insurance and Banking. Aureus has a big data … [Read more...] about Aureus Analytics created a Statistical Analytics Platform
retail
How Should Retailers Harness Big Data – video
Big data can provide retailers with valuable information to improve their business; from buying patterns to what their customers are looking for. Big data in the retail industry is often closely linked to the data coming from point-of-sales systems. As research has shown that 37% of all retail sales are driven by some sales offer. So if you can improve these offers with big … [Read more...] about How Should Retailers Harness Big Data – video
The Long Road To Become a Big Data Scientist – Infographic
A previous infographic already showed some of the skills required for a big data scientist and this job description of a big data scientist also shows the vast amount of skills required to become a big data scientist. Swami Chandrasekaran took it upon him to visualize the long road to become a big data scientist. One thing is for sure looking at his infographic: you … [Read more...] about The Long Road To Become a Big Data Scientist – Infographic
Have Marketers Taken Big Data Too Far?
Paula Rosenblum writes a fun piece regarding the creepiness of retailers using their Big Data. In it, she contends that targeting our past purchases to send us relevant offers is smart business, but that the use of retargeting tools and practices is downright creepy. But how creepy is it really? We, as consumers, have enabled this sort of behavior, have we not? We get certain … [Read more...] about Have Marketers Taken Big Data Too Far?
