If you wanted to program a computer in the early 1980s, you didnt have the option of coding using a keyboard. You had to create a series of cards, each punched with a pattern of holes. The holes had to be entirely accurate, in both pattern and placement. A typical card contained hundreds of potential positions. Just one error in your card deck would cause the entire card to be … [Read more...] about Is Data Quality Essential for Modern Business?
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Bad Data, Poor Quality? The Impact of Ineffective Information
The cloud hype is dying down as maturing markets and the rise of utility-based computing conspire to make this technology commonplace. Now, companies are talking about the best way to leverage cloud resources and bolster their bottom line: Big data. For many businesses, however, the developing nature of information initiatives poses a problem. According to Tech Crunch, most … [Read more...] about Bad Data, Poor Quality? The Impact of Ineffective Information
360 Degrees Customer View and Its Web Data Collection Struggle
Every big company continuously tries to create relevancy by differentiating itself from the competition. Big data offers tremendous chances to do so, and therefore many companies choose to differentiate through data. They collect, process and distribute data for analytics and construct a clear view of the customer. This 360 degree customer view helps companies to define the … [Read more...] about 360 Degrees Customer View and Its Web Data Collection Struggle
Value your Customer Data as a Business Asset
Private data is now a very public issue. For the first time in history, people recognise that businesses store their information and they want to know how and why. They want to know why websites need their email address so badly, and they understand that private photos can be hacked. Privacy and security are legitimate concerns for everyone who hands over information about … [Read more...] about Value your Customer Data as a Business Asset
Do You Have a Love-Hate Relationship With Your Data?
Cant live with it? Cant live without it? Has your relationship with data seen better days? When the business is ticking over nicely, and data is fresh, everyones content and happy. They can get on with their work, free from the burden of decrepit databases and phone numbers that never connect. But then the honeymoon period ends, and the relationship needs work. Its getting … [Read more...] about Do You Have a Love-Hate Relationship With Your Data?
