In the realm of Big Data, it can be easy to become overwhelmed by the amount of information there is to test and dissect. Yet, complicated as the process might be, there is an increasingly strong impetus for forward-thinking business leaders to mine and analyze their data for any points that might be actionable and valuable to their company. To this end, research reveals that … [Read more...] about Five Ways to Fine-Tune Your Data Testing Methods for Improved Quality Control
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How Can Automation Improve Software Testing?
In the world of development, testing is considered a necessary evil and it is the first thing to be sacrificed when deadlines are knocking at the project manager's door. However, without proper QA, applications are prone to failure, bad reviews, dissatisfied customers and ultimately bad marketing for the company. What is the middle line in this case? The answer lies in the … [Read more...] about How Can Automation Improve Software Testing?
How Data Analytics is Transforming Healthcare Systems
Big Data Analytics is entirely transforming business paradigms. Automated databases are enabling businesses to perform mundane tasks more efficiently. And, the commercial sector isn't the only area to benefit from data analytics. Its impact is widespread and is being seen across many different sectors, including healthcare. Access to healthcare facilities is a basic, human … [Read more...] about How Data Analytics is Transforming Healthcare Systems
Why Marketing Automation Won’t Work Without Data Quality Measures
Yesterday, actually it was a normal day for me, I again experienced why marketing automation won't work without data quality measures. I attended a webinar by a French marketing automation company who had a really nice tool to track customers on the website and collect leads for further processing. They have put much effort on a rule based engine to segment leads and a state of … [Read more...] about Why Marketing Automation Won’t Work Without Data Quality Measures
Your Number One Priority: Your Data
Behind every successful company, whether it's a multinational corporation or the smallest start-up, is clean and qualified data. In the following article, we share some of the best ways you can grow and protect your most valuable asset ¦ Your data. If you want to increase the success of business and maximise upon the sales and/or marketing activities you undertake, you need to … [Read more...] about Your Number One Priority: Your Data