Big Data isnt making an impact just in e-commerce, its also changing how traditional, brick-and-mortar stores are doing business. With the popularity and ease of online shopping, its more important than ever that these b&m stores find ways to be innovative and unique. Theyve got to give consumers a reason to come back, in person, not just online. Big Data and Hadoop in the … [Read more...] about Personalized Customer Experience: Not Just for eCommerce
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Big Data Means Nothing If It Isn’t Smart
Big data has been the tech industrys favorite buzzword for the past few years and for good reason. Every website you visit, social page you like or follow, and wearable tech that you update is collecting data about your behaviors. For some, your car is building a database for your insurance company about when, where and even why you speed. And that implanted medical device that … [Read more...] about Big Data Means Nothing If It Isn’t Smart