Many of us have read the book 1984, where George Orwell describes a society with omnipresent government surveillance and without privacy. The PRISM scandal revealed that the United States, and most probably many other countries, is already trying to get a grasp on the vast amounts of data being created today in order to stop terrorism and detect criminal activities. Most … [Read more...] about How To Protect Your Privacy In The Big Data Era?
privacy
The Privacy Concerns Of Predictive Analytics – Video
Predictive analytics offers a lot of advantages for organisations to predict behaviour and drive decision-making. Predictive analytics can create a lot of value for organisations and consumers. However, there are also privacy concerns, especially when sensitive information is used. For example, predicting which employees are likely to quit their job and deliver that information … [Read more...] about The Privacy Concerns Of Predictive Analytics – Video
An Extensive Glossary Of Big Data Terminology
Big data comes with a lot of new terminology that is sometimes hard to understand. Therefore we have created an extensive Big Data glossary that should give some insights. Some of the definitions refer to a corresponding blog post. Of course this big data glossary is not 100% complete, so please let us know if there are missing terminology that you would like to see … [Read more...] about An Extensive Glossary Of Big Data Terminology
4 Benefits For The Public Sector When Governments Start Using Big Data
Government services, or the public sector, are known for creating large volumes of data. Big data thus provides plenty opportunities for governments to save a lot of public money. According to the UK free market think thank Policy Exchange, the UK government could save up to 33 billion a year by using public Big Data more effectively. McKinsey has investigated that the … [Read more...] about 4 Benefits For The Public Sector When Governments Start Using Big Data
How Coca-Cola Takes A Refreshing Approach On Big Data
As the worlds largest non-alcoholic beverage company, Coca-Cola generates Petabytes of data from various sources. Multi-channel retail data, customer profile data from loyalty programs, social media data, supply chain data, competitor data, sales and shipment data from bottling partners as well as transaction and merchandising data. Coca-cola collects vast amounts of data and … [Read more...] about How Coca-Cola Takes A Refreshing Approach On Big Data