The European General Data Protection Regulations (GDPR) will come into force on May 25, 2018. These regulations will have a significant impact on existing data collection and analysis methods. Many businesses have become reliant on customer data collection for marketing and product designing. These businesses would need to formulate a new strategy on how to keep their business … [Read more...] about What Does GDPR Mean For Your Business?
privacy
How Blockchain Could Create a Decentralised Reputation-Based Society
In the past, when you required some work done, you would ask a local craftsman to do so. You were confident that you could trust the craftsman as it was a small village and any betrayal by him or her would result in loss of business. On the other hand, the craftsman knew he/she could trust you as when you would betray the craftsman it would mean that no one in the village … [Read more...] about How Blockchain Could Create a Decentralised Reputation-Based Society
Should Consumers Fear the Big Data Privacy Threat?
Have you heard of Big Data? It's like a shadowy James Bond villain, intent on global disruption, cackling in the background while the rest of us go about our mundane daily business. Or it might be the best thing since potato chips on a bologna sandwich. One thing is certain. We ALL need to pay attention to Big Data. What are we talking about with this term? Think of it as the … [Read more...] about Should Consumers Fear the Big Data Privacy Threat?
Retail: How to Keep it Personal & Take Care of Privacy
For years the retail sector has been making use of customer data to propel their own marketing campaigns forward. What remains to be seen in this regard is, how the future of better data collection and technology, coupled with an enhanced need for customer personalization shakes up this procedure in the future. For the retail sector, the future promises amplified feasibility … [Read more...] about Retail: How to Keep it Personal & Take Care of Privacy
‘There Is No Privacy Online, Get Over It’
Research produced by the University of Surrey, Australia released the interesting results of a survey about how respondents viewed privacy online. A survey of over 1,600 people commissioned by the digital rights and governance group concluded that nearly 40% of their respondents agreed with the statement. "There is no privacy, get over it." However, respondent's age groups … [Read more...] about ‘There Is No Privacy Online, Get Over It’
